I have 2 groups (test and control).
I want to measure the impact of my intervention in the test group.
Notes:
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This is a time-series question
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Test and control group are NOT equal in number. The test group is smaller.
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Each intervention (on the test) have happened at different time.
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The goal is to measure incrementality and not just the difference
Work done already:
- We could potentially not use the control but in our case, we want to utilize the control sample and prove incrementality
- Causal impact analysis: We can use the Causal impact analysis framework by google but our sample size has +300 samples.
I have tried Causal impact analysis and results make sense but now I want to scale the method and include a bigger sample size (+500) so i can’t do all of them manually.