I’m new to this but eager to learn. I am currently trying to pass a value (email address of a purchaser in my shop) to the Google Tag Manager via a data layer variable. SEE CODE HERE

Now I am not sure how I need to formulate this in Google Tag Manager so the data layer accesses it correctly.

I can not use code directly – I need to go through GTM because my website is hosted on a rather limiting plattform, but GTM integration works just fine.

My first try was just to go

emailAddress.value

I researched that I need to use “.value” to extract a value, and that I need to put in the entire path. So for this code, would it be

data-gtm-form-interact-id.emailAddress.value

?

I’m having trouble to understand where the “path” that I need to track down to get to the right value starts, and what to include.

Any help is very appreciated.