for context, I am trying to distribute an enterprise iOS app (built with Flutter), which will not allow access for everybody and therefore can’t be launched on the Apple App Store. Recently, it became possible to distribute apps via alternative marketplaces or even directly by offering a download button on your website.

The latter option, is the one I am trying to implement. However, I can’t seem to get through the setup process. Since the alternative distribution methods are still new, there are no full guides on the internet yet.

Does anyone know how to achieve this? I’ve already looked at multiple support pages, including:

https://developer.apple.com/documentation/appdistribution/distributing-your-app-from-your-website

https://developer.apple.com/documentation/appstoreconnectapi/alternative-marketplaces-and-web-distribution

…and all kinds of sublinks.

I feel like I’m missing something as it shouldn’t be this difficult to publish my app for private access…

I am more than grateful for any help you might be able to offer! Thanks!!!